Sweet Pea Floral Design
THE LUXURY EDIT
Flowers

Sweet Pea Floral Design

A Hackney floral atelier building considered, unstructured wedding flowers across London's grandest addresses.

By The LWD Edit · 6 September 2026 · 5 min
Scroll

Sweet Pea Floral Design works from a busy studio in Hackney, a few streets from the Downs, where founder Marianne Johnson has been building wedding flowers since 2008. She trained under the iconic Jane Packer and worked for some of London's grandest florists on luxury events and celebrity weddings before starting her own atelier, and the studio she built still runs on the same instinct: get to know the couple, then build the flowers around them.

Emily's bridal portrait, a bouquet of white and cream blooms, The Ned

Emily's bridal portrait, a bouquet of white and cream blooms, The Ned

The studio's own account of its style is unstructured and often asymmetric, with stems recessed and foliage left to trail rather than trimmed into a fixed shape. It is a deliberate kind of imperfection, the sort that takes more skill to achieve than a tightly wired arrangement, and it gives Sweet Pea's work a quality that reads as gathered rather than assembled, closer to how flowers actually grow than to how a catalogue displays them.
That instinct is grounded in where the flowers come from. Marianne and her team have sourced blooms from UK growers wherever possible for more than a decade, still making the early trip to the flower market themselves to hand-select stems and foliage. Waste flowers and plants are donated to Flower Angels, a charity that promotes wellbeing through flowers, and packaging is recycled wherever the studio can manage it, a quieter kind of craft discipline that sits underneath the more visible work.
Emily and John descend the steps, The Ned, London
Emily and John, hand in hand beneath the colonnade, The Ned

Emily and John descend the steps, The Ned, London

Emily and John, hand in hand beneath the colonnade, The Ned

The scale of the work ranges from a single bridal bouquet to a full venue transformation, and the studio is equally at ease at either end. For Emily and John's wedding at The Ned in London, the brief was a modern, romantic city wedding, and the arrangements followed suit: unstructured and often asymmetric, movement achieved through considered placement rather than volume, low displays in ceramic footed bowls that tied the mantelpieces to the welcome table in a single, quiet palette of white, blush and nude.
A different commission shows the same studio working at a very different register. For Scott and Paul's wedding at 10-11 Carlton House Terrace, the brief was an elegant City wedding, and the centrepiece was what the couple themselves called a "staircase of dreams": floor-standing meadow flower displays lining the aisle, leading to two large urns and a mantelpiece display, with clusters of vintage crystal vases on the tables filled with seasonal summer roses, delphinium and astilbe in a muted palette of white, blush and dusky pink.
The mantelpiece display, candlelit, 10-11 Carlton House Terrace

The mantelpiece display, candlelit, 10-11 Carlton House Terrace

Reading the two weddings side by side is the clearest way to understand what the studio is actually selling. It is not a single look reproduced at different scales, but a design process applied fresh each time: a first consultation about the day and the venue, sketched and sampled concepts before anything is confirmed, and flowers chosen at market in the days beforehand rather than ordered months in advance from a fixed list.
Table settings for a wedding at Claridge's

Table settings for a wedding at Claridge's

A low arrangement of white and blush flowers, The Ned

A low arrangement of white and blush flowers, The Ned

The venues themselves do a lot of the talking. Sweet Pea has dressed Claridge's, The Ned, The Lanesborough and 10-11 Carlton House Terrace, alongside Temple, St Paul's Cathedral, Syon Park and Kew Gardens, and is recommended for weddings by The Barbican, the Landmark Hotel, St Pancras Renaissance Hotel and Gordon Ramsay's restaurants. Outside weddings, the client list includes Tate, the Natural History Museum, Mappin and Webb and Linda Farrow, evidence of a studio as comfortable with a brand launch as with a bridal party.

"We take the time to understand every aspect of the day."

, On Sweet Pea Floral Design
At Gaynes Park, a barn wedding venue in the Essex countryside, Katie and Josh's wedding leaned into that outdoor setting directly: a floral installation built onto the exposed brick and timber of the barn itself, cascading dahlia and rose in cafe au lait, blush and white, a hanging table plan finished with the same palette rather than treated as an afterthought. The wedding was later featured on Rock My Wedding and in Perfect Wedding magazine, recognition that tends to follow real, photographable craft rather than the other way round.
Bridesmaids in sage green, white balloons, Gaynes Park

Bridesmaids in sage green, white balloons, Gaynes Park

The smaller pieces get the same attention as the showpieces. Bridesmaids' bouquets are matched to the bridal flowers in colour but built at a different scale, buttonholes are pinned in person rather than couriered ahead, and a hanging table plan or a welcome sign is dressed in the same trailing foliage as the ceremony arch, a detail easy to skip but one that keeps a whole day feeling considered rather than themed.
A bridal bouquet of lilac and cream, Gaynes Park, Essex
A tall centrepiece on a mirrored plinth, the Gaynes Park reception

A bridal bouquet of lilac and cream, Gaynes Park, Essex

A tall centrepiece on a mirrored plinth, the Gaynes Park reception

At The Lanesborough, Atisha and Fran's brief was more ambitious still: to bring an entire forest indoors for a day that ran from the ceremony through to the wedding breakfast in the hotel's five-star suite. The studio's answer was a 9ft by 5ft foliage wall, built from a huge variety of seasonal greenery, with blowsy white peonies and warm garden roses in silver bowls down the reception tables, connected by beakers of trailing herbs and lit almost entirely by candlelight.
Tall spires of white delphinium and stock, The Lanesborough

Tall spires of white delphinium and stock, The Lanesborough

It is worth noting what that kind of installation actually requires: a foliage wall of that size is closer to structural work than flower arranging, built to hold its shape and stay upright through an entire event without a single visible support. The studio's comfort with large-scale, load-bearing installations, staircases, walls, floor-standing urns, is what lets it take on a brief like "bring the forest in" and mean it literally rather than decoratively.
None of this happens without recognition following it. Sweet Pea was named one of Harper's Bazaar's Top 10 Wedding Florists and one of the Telegraph's 20 Most Creative Florists, the Telegraph noting that "this most urban of florists is certainly inspired by nature, sourcing English flowers and foliage whenever they can." The studio's work has also been featured in Conde Nast Brides, Hello and You & Your Wedding, a spread of coverage that tracks with a studio built for both intimate weddings and the grandest London addresses.
Not every couple needs a foliage wall or a floral staircase, and the studio has built a separate offer for exactly that: a Ready to Wear collection of off-the-peg bouquets, buttonholes and arrangements, designed for smaller and more intimate weddings and ordered online rather than through a full consultation. It sits alongside event flowers, flower delivery across London and Hackney, workplace flowers, and a Flower & Plant School running workshops in terrariums, bridal work and bouquet-making, a spread of services that keeps a studio capable of a nine-foot installation equally available to a couple who need something much simpler.
The pattern across the studio's reviews is consistent rather than occasional. At Kew Gardens in September 2023, Samantha and Dhulshan wrote that the flowers within the Nash and the Orangery "totally surpassed our expectations in every way," a description echoed in dozens of other named, dated testimonials on the studio's own site stretching back to 2017. For a florist working across as many distinct venues and styles as Sweet Pea does, that kind of repeated, specific praise is a more reliable signal than any single review on its own.

Meet Marianne

Marianne Johnson at work in the Sweet Pea studio

Marianne Johnson at work in the Sweet Pea studio

Marianne is candid about what drives the studio's look: a balance between the relentless pace of the city she was born and raised in, and a craving for the peace of the natural world. It is this tension, rather than a single fixed aesthetic, that shows up across the portfolio, from a foliage wall built to feel like a forest inside a five-star hotel suite to a bridal bouquet built to look as though it was picked that morning rather than ordered from a shop.
The studio's reputation is built the same way, one wedding and one testimonial at a time. Scott and Paul, married at 10-11 Carlton House Terrace in July 2022, wrote afterwards that "our entrance arch, Ceremony displays and staircase arrangements were stunning," and called Marianne "a true professional, an outstanding florist." It is the kind of review that tends to follow a studio that treats each wedding as its own brief rather than a repeat of the last one.
The studio itself sits some distance from the grandeur it regularly delivers: a working atelier in Hackney, a few streets from the Downs, full of buckets and vessels and whatever the market yielded that morning. It is not an incidental detail. A florist based among the ordinary rhythms of an East London high street, rather than in a showroom built to impress, tends to design for the wedding in front of them rather than for a house style, and it is one reason the same studio can dress a cathedral chapel one month and a barn in the Essex countryside the next without either feeling like a compromise.
A wedding's flowers last a single day; the photographs of the staircase dressed in meadow blooms, the foliage wall standing in for a forest, the bouquet carried down the aisle at Claridge's or The Ned, are what remain. For a couple who want their flowers built around a considered idea rather than picked from a package, Sweet Pea's decade and a half at some of London's most storied addresses is difficult to match. Explore Sweet Pea Floral Design on the Luxury Wedding Directory to see the studio's full profile and enquire about your wedding.
A champagne toast, The Ned, London
A bridal portrait in the mirror, getting ready at The Ned

A champagne toast, The Ned, London

A bridal portrait in the mirror, getting ready at The Ned

Getting ready, a white and green bouquet in hand, The Lanesborough
⤢
A seasonal arrangement of red and white roses
⤢
Frequently Asked Questions
Where is Sweet Pea Floral Design based?+
The studio is based in Hackney, East London, and works across London, the Home Counties and further afield.
Is there a minimum spend?+
Bespoke weddings start at £2,500 + VAT. For micro and intimate weddings, a Ready to Wear collection of off-the-peg flowers is also available from £250.
What venues has Sweet Pea worked at?+
Some of London's most fascinating venues, including Claridge's, The Ned, The Lanesborough, 10-11 Carlton House Terrace, Temple, St Paul's Cathedral, Syon Park and Kew Gardens.
Who founded Sweet Pea Floral Design?+
Marianne Johnson, who trained under Jane Packer and worked for some of London's most prestigious florists before founding her own studio in 2008.
Does Sweet Pea use seasonal or British flowers?+
Yes. The studio has sourced blooms from UK growers wherever possible for over a decade, with flowers hand-selected on an early market trip each week.
Credits
Florist
Sweet Pea Floral Design
Founder
Marianne Johnson
Based
Hackney, London
Instagram
@sweetpealondon
Written by
The LWD Edit

The editorial team at Luxury Wedding Directory, profiling the world's finest wedding venues and creatives.

Filed under
Share

Sweet Pea Floral Design · Enquire

Enquire with Sweet Pea Floral Design

Send an enquiry and our wedding team will connect you with the venue.

Your enquiry is kept strictly private. We will never share your information.

The LWD Edit

You May Also Like

Wildabout
Flowers

Wildabout

The Editorial Team·5 min read
McQueens Flowers
Flowers

McQueens Flowers

The Editorial Team·5 min read
In Water Flowers
Flowers

In Water Flowers

The Editorial Team·5 min read
Down for the Count: The London Swing Collective Taking the Wedding Orchestra from Three Pieces to Twenty-Eight
Entertainment

Down for the Count: The London Swing Collective Taking the Wedding Orchestra from Three Pieces to Twenty-Eight

The Editorial Team·5 min read
Jamie Aston
Flowers

Jamie Aston

The Editorial Team·5 min read
Nadine Pyke Make Up Artist
Beauty

Nadine Pyke Make Up Artist

The Editorial Team·5 min read
HD Moments
Film

HD Moments

The Editorial Team·5 min read
Andrei Weddings
Film

Andrei Weddings

The Editorial Team·5 min read
Elizabeth Hsieh
Beauty

Elizabeth Hsieh

The Editorial Team·5 min read
Botias
Beauty

Botias

The Editorial Team·5 min read
From the directory

Related venues

✦We use cookies

We use essential cookies to make our site work, and optional cookies to personalise content and improve your experience. By clicking Accept All, you agree to our use of cookies. · Cookie Policy